
[
	{
		"post_id": "169", 
		"post_category_id": "2", 
		"post_title": "Recession Buster Newsletter #4", 
		"post_content_short": "In this fourth edition of our Recession Buster Newsletter we continue to examine the 4 Ways to Grow Your Business, specifically the 4th way –\r\n\tImproving Your System &amp; Processes. In other articles we explore the importance of having a website. Other articles include the 3rd part\r\n\tof <em>Ways to Turn Your Website into a Lead Generation Machine<\/em> - this particular article looking at the importance of a good headline,\r\n\tLive Chat function, Social Proof (Testimonials) &amp; Social Media Links - and finally we look at mining your customer database for gold...\r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/169\/Get-More-Customers-systems-and-processes.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/recession-buster-newsletter-4\/", 
		"post_date": "2021-04-23 03:30:00"
	}, 
	{
		"post_id": "168", 
		"post_category_id": "2", 
		"post_title": "Planning For A Pandemic", 
		"post_content_short": "There is an old saying, ‘The most fertile source of insight is hindsight’. That being the case, what can business owners learn from the\r\n\tCOVID-19 pandemic?&nbsp;\r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/168\/Planning-for-a-Pandemic.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/planning-for-a-pandemic\/", 
		"post_date": "2021-04-16 06:52:21"
	}, 
	{
		"post_id": "167", 
		"post_category_id": "2", 
		"post_title": "In Case You Missed Our Latest Quarterly Business Accelerator Magazine", 
		"post_content_short": "Don’t miss our latest edition of the quarterly Business Accelerator Magazine, full of articles and news about growing and nurturing your\r\n\tbusiness...", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/167\/Newspaper-in-dog's-mouth.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/our-resources\/client-newsletters\/march-2021\/", 
		"post_date": "2021-04-05 12:23:00"
	}, 
	{
		"post_id": "166", 
		"post_category_id": "2", 
		"post_title": "What Drives Your Business Growth and Profits?", 
		"post_content_short": "Every business owner wants to grow their business and their profits. While there’s no secret formula or recipe, the fact is, business growth\r\n\tand improved profitability are outcomes achieved as a result of processes including marketing, your expertise, customer service and your\r\n\tteam’s performance..\r\n\r\n<br \/><br \/>&nbsp;", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/166\/Going-For-Growth.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/what-drives-your-business-growth-and-profits\/", 
		"post_date": "2021-03-28 11:11:00"
	}, 
	{
		"post_id": "165", 
		"post_category_id": "2", 
		"post_title": "Here’s What Business Owners Need to Know About Australia’s Rollout of the Coronavirus Vaccine", 
		"post_content_short": "With the rollout of Australia’s coronavirus vaccine well underway there are some key things that every small business owner needs to know...", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/165\/Cost-of-Coronavirus-vaccine.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/heres-what-business-owners-need-to-know-about-australias-rollout-of-the-coronavirus-vaccine\/", 
		"post_date": "2021-03-22 05:53:21"
	}, 
	{
		"post_id": "163", 
		"post_category_id": "2", 
		"post_title": "Victoria’s Circuit Breaker Action Business Support Package", 
		"post_content_short": "With the recent circuit breaker lockdown further impacting our Victorian business clients, we wish to draw your attention to the Victorian\r\n\tState Government’s recent announcement of a further $143 million package to support those impacted by the recent snap lockdown...&nbsp;", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/163\/Circuit-Breaker.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/victorias-circuit-breaker-action-business-support-package\/", 
		"post_date": "2021-02-23 06:12:45"
	}, 
	{
		"post_id": "164", 
		"post_category_id": "2", 
		"post_title": "Recession Buster Newsletter #3", 
		"post_content_short": "In this third edition of our Recession Buster Newsletter we continue to examine the 4 Ways to Grow Your Business, specifically the 3rd way -\r\n\tIncreasing the Average Sale Value. In other articles we explore the importance of measuring, monitoring &amp; testing your business, Other\r\n\tarticles include the 2nd part of ways to turn your website into a lead generation machine - this particular article looking at the\r\n\timportance of Lead Magnets &amp; Calls to Action - and finally we examine the importance of goal setting and future planning...", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/164\/Increase-Average-Sale-blog-image.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/recession-buster-newsletter-3\/", 
		"post_date": "2021-02-02 05:01:00"
	}, 
	{
		"post_id": "162", 
		"post_category_id": "2", 
		"post_title": "JobMaker Hiring Credits", 
		"post_content_short": "The JobMaker Hiring Credit system announced in the 2020-21 Federal Budget has now passed into law and if your business is eligible and you\r\n\thired additional younger employees from 7<sup>th<\/sup> October onwards, you can now claim the credit (quarterly in arrears) from the ATO\r\n\tfrom 1 February 2021…\r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/162\/JobMaker-Hiring-Credits.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/jobmaker-hiring-credits\/", 
		"post_date": "2021-01-17 04:15:00"
	}, 
	{
		"post_id": "161", 
		"post_category_id": "2", 
		"post_title": "Is it the Right Time to Start a Business?", 
		"post_content_short": "With the media flooding us with COVID-19 information and governments around the world using vocabulary that is normally reserved for war\r\n\ttime we know we are living in unprecedented times. Historically, business start-ups tend to surge when there are high levels of unemployment\r\n\tand middle management lose their jobs. Amongst all the uncertainty, is it the right time to start a business?", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/161\/Thinking-of-Starting-a-Business_.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/is-it-the-right-time-to-start-a-business\/", 
		"post_date": "2020-12-08 05:41:00"
	}, 
	{
		"post_id": "159", 
		"post_category_id": "2", 
		"post_title": "Recession Buster Newsletter #2", 
		"post_content_short": "As businesses reopen, we are being confronted with a new ‘normal’. More people are now working from home and increasingly, staff and\r\ncustomer meetings are being conducted online rather than face to face.&nbsp; In the second edition we explore the 4 Ways to Grow a Business\r\nwith a focus on the second way - How to Get Your Customers to Buy More Often. In other articles we look at how to turn your ‘electronic\r\nbrochure’ style website into a lead generation machine and how to convert those leads into sales. Finally, we look at the importance of\r\ngiving your customers a guarantee...&nbsp;", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/159\/4-Ways-Individual-Icons_No-2.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/recession-buster-newsletter-2\/", 
		"post_date": "2020-11-15 07:07:00"
	}, 
	{
		"post_id": "160", 
		"post_category_id": "2", 
		"post_title": "ATO Warns Business Owners About New JobKeeper Scam", 
		"post_content_short": "The Australian Taxation Office (ATO) is warning business owners about the latest JobKeeper email scam to do the rounds, reminding SMEs to be\r\nwary of requests for their personal information...", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/160\/JobKeeper-Scam.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/ato-warns-business-owners-about-new-jobkeeper-scam\/", 
		"post_date": "2020-11-10 07:07:46"
	}, 
	{
		"post_id": "158", 
		"post_category_id": "2", 
		"post_title": "Recession Buster Newsletter Edition #1", 
		"post_content_short": "The COVID-19 pandemic not only triggered a global health crisis, it also plunged Australia into recession for the first time in three\r\n\tdecades. As such, a lot of business owners are in unfamiliar territory and we are here to help you navigate your way through this\r\n\textraordinary and challenging period...<strong><\/strong>", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/158\/Recession-Buster-Newsletter.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/2020-21-federal-budget-summary\/recession-buster-newsletter-edition-1\/", 
		"post_date": "2020-10-15 07:47:00"
	}, 
	{
		"post_id": "157", 
		"post_category_id": "2", 
		"post_title": "2020-21 Federal Budget Summary", 
		"post_content_short": "Treasurer Josh Frydenberg presented his second budget on October 6 in what was described as the, &quot;most important budget since World War\r\n\tII&quot;. As expected, there is massive expenditure to reboot and stimulate the economy after the economic devastation brought on by the\r\n\tcoronavirus pandemic...<strong><\/strong>", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/157\/2020_21-Federal-Budget-Overview.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/2020-21-federal-budget-summary\/", 
		"post_date": "2020-10-09 07:47:00"
	}, 
	{
		"post_id": "156", 
		"post_category_id": "2", 
		"post_title": "Business Lessons From a Pandemic", 
		"post_content_short": "As business owners, we need to learn from experience because history has a habit of repeating itself. Going forward we need to have a\r\n\tcontingency plan in the event there is another virus outbreak or some other catastrophe …\r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/156\/Biohazard-bomb.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/business-lessons-from-a-pandemic\/", 
		"post_date": "2020-09-22 07:15:13"
	}, 
	{
		"post_id": "155", 
		"post_category_id": "2", 
		"post_title": "When it’s the End of the Business Road", 
		"post_content_short": "The Government’s Stimulus Packages have given thousands of businesses a lifeline during the Coronavirus crisis. Unfortunately, with many\r\n\tbusinesses still in lockdown in Melbourne, the fallout will be felt all over the country and some businesses just won’t survive. As\r\n\taccountants, our mission is to ensure your business survival, but if all avenues have been exhausted, and it’s the end of the road, there\r\n\tare a number of things that need to happen to wind a business up…", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/155\/End-of-the-business-road.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/when-its-the-end-of-the-business-road\/", 
		"post_date": "2020-09-17 04:37:54"
	}, 
	{
		"post_id": "154", 
		"post_category_id": "2", 
		"post_title": "September Business Accelerator Magazine Now Available", 
		"post_content_short": "Don’t miss our September edition of the Business Accelerator Magazine full of articles and news about growing and nurturing your business &amp; strategies for the current crisis&nbsp; &nbsp;", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/154\/BIG-business-accelerator-magazine.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/our-resources\/client-newsletters\/september-2020\/", 
		"post_date": "2020-09-15 05:54:56"
	}, 
	{
		"post_id": "153", 
		"post_category_id": "2", 
		"post_title": "Car Expense & Home Office Claims", 
		"post_content_short": "The ATO has announced a rise in the cents per kilometre deduction rate for motor vehicle expenses for the 2020\/21 financial year. Effective\r\n\tfrom July 1, 2020 it will be 72 cents per kilometre. The tax office is expecting to see a drop in work-related car expenses claims due to\r\n\tthe COVID-19 travel restrictions in the last quarter of the 2019\/20 financial year ...&nbsp;\r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/153\/Claiming-Car-Expenses-(1).png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/car-expense-and-home-office-claims\/", 
		"post_date": "2020-08-31 06:07:00"
	}, 
	{
		"post_id": "151", 
		"post_category_id": "2", 
		"post_title": "JobKeeper Payment Scheme - Extension and Changes", 
		"post_content_short": "The Government's JobKeeper Payment Scheme has been extended and the eligibility criteria has also changed. The purpose of this article is to\r\n\thelp you make a quick assessment of your eligibility.&nbsp; &nbsp;", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/151\/Jobkeeper-Extension-(orange).png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/jobkeeper-payment-scheme-extension-and-changes\/", 
		"post_date": "2020-08-16 01:47:00"
	}, 
	{
		"post_id": "152", 
		"post_category_id": "2", 
		"post_title": "Marketing in Preparation for a Post-Pandemic World", 
		"post_content_short": "Whilst some businesses around the country are starting to emerge from lockdown, others (such as metropolitan Melbourne - stage 4) may be\r\n\tclosed under even tougher restrictions. One thing has become clear, it’s no longer ‘business as usual’ and things can change very quickly.\r\n\tThe world as we know it has changed and we have been forced to rethink our daily routines, spending habits, exercise regimes and social\r\n\tinteractions. Many businesses may well be in dire circumstances, but is this the time to be trimming your marketing, or just the opposite?  ", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/152\/Post-Pandemic-marketing.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/marketing-in-preparation-for-a-post-pandemic-world\/", 
		"post_date": "2020-08-08 23:09:00"
	}, 
	{
		"post_id": "150", 
		"post_category_id": "2", 
		"post_title": "Post Pandemic – Survival Then Revival", 
		"post_content_short": "The coronavirus has been labelled the biggest global crisis for three generations. The economy came down 50 floors in the ‘elevator’ and it\r\n\twill be much slower and harder going back up via the staircase. To help your business survive and prepare for the period of regrowth we have\r\n\tput together this list of items to consider", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/150\/Pandemic-hazard-sign-covid-19.jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/post-pandemic-survival-then-revival\/", 
		"post_date": "2020-07-16 05:09:35"
	}, 
	{
		"post_id": "149", 
		"post_category_id": "2", 
		"post_title": "Temporary Early Access to Superannuation", 
		"post_content_short": "As part of the Government’s response to the coronavirus and its financial impact on individuals, there is still a temporary opportunity for\r\n\tindividuals to withdraw up to $10,000 from their superannuation funds before September 24th  \r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/149\/Early-Access-to-Superannuation.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/temporary-early-access-to-superannuation\/", 
		"post_date": "2020-06-28 01:15:00"
	}, 
	{
		"post_id": "148", 
		"post_category_id": "2", 
		"post_title": "Working Remotely? The Ins and Outs of Claiming Home Office Expenses", 
		"post_content_short": "If you are one of the thousands currently working from home during the COVID-19 ‘shut down’, you may be able to claim a deduction for some\r\n\tof the expenses for your ‘office’ area. There are two parts to this, those employees working from home and businesses where their principal\r\n\tplace of business is their home – effectively running their business from home.<strong><\/strong>..\r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/148\/Business-Online-Idea-Open-Office-Remote-Working-concept-(smaller).jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/working-remotely-the-ins-and-outs-of-claiming-home-office-expenses\/", 
		"post_date": "2020-06-14 03:58:16"
	}, 
	{
		"post_id": "147", 
		"post_category_id": "2", 
		"post_title": "Are You Swimming Naked?", 
		"post_content_short": "American business magnate, Warren Buffet said, “Only when the tide goes out do you discover who’s been swimming naked.” &nbsp;When the\r\n\teconomy is booming, we tend not to worry about our level of debt or expenditure on non-essential items. As the shock of the coronavirus\r\n\twears off, it’s time to move into the planning phase and develop a clear strategy. The following checklist serves as a useful action plan\r\n\t...\r\n", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/147\/Hand-coming-out-of-the-water-drowning-swimming-(500px).jpg", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/are-you-swimming-naked\/", 
		"post_date": "2020-06-10 00:28:19"
	}, 
	{
		"post_id": "146", 
		"post_category_id": "2", 
		"post_title": "Tax Planning Strategies 2019\/20 Year End", 
		"post_content_short": "The 2019\/20 financial year has been extraordinary and the number one priority for most business owners right now is cash flow, so tax\r\nplanning has never been more important. With June 30 fast approaching you need to act quickly to ensure that we help you minimise your tax\r\nliability", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/146\/2020-Tax-Planning-Strategies-Business-Ignition-Group.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/our-resources\/2020-year-end-tax-planning-guide\/", 
		"post_date": "2020-05-28 07:35:45"
	}, 
	{
		"post_id": "145", 
		"post_category_id": "2", 
		"post_title": "Pivot, Adapt, Survive & Even Thrive - How to Pivot Your Business", 
		"post_content_short": "Pivoting is something business owners normally do when they sense the business needs a change of direction. The COVID-19 pandemic's arrival\r\nwith little or no warning has caused most Australian businesses, both big and small, to effectively go into hibernation. The question is,\r\ncould&nbsp;<strong>your<\/strong>&nbsp;business benefit from pivoting in the current environment? &nbsp;  <strong><\/strong>", 
		"post_icon": "https:\/\/www.businessignitiongroup.com.au\/media\/website_posts\/145\/Pivot-Your-Business-to-Survive.png", 
		"post_content_type": "page", 
		"post_content_url": "https:\/\/www.businessignitiongroup.com.au\/blog\/pivot-adapt-survive-and-even-thrive-how-to-pivot-your-business\/", 
		"post_date": "2020-05-19 03:34:34"
	}
]